Far-right Portland, Oregon-based activist Jenny Donnelly is quietly utilizing her expertise as a multilevel marketer to recruit Evangelical ladies to the reason for Christian nationalism.
A latest Rolling Stone expose delved into how Donnelly —founding father of the Her Voice Motion — has been working with pro-Trump pastors to prepare a million-woman march in Washington, DC in October of 2024, near Election Day. Donnelly’s group is stridently in opposition to LGBTQ+ rights and seeks to outlaw abortion all through the USA, and has ties to the New Apostolic Reformation (NAR) custom. Followers of NAR church buildings imagine that Christians have the accountability to “subdue” the nations of the world to pressure Christian “dominion” as a method of bringing in regards to the “finish instances” prophecy of Christ returning to earth. She warned in a latest speech that if Christians do not seize political energy, it creates “a giant vacuum for unrighteousness to take over.”
“I regarded [subdue] up in Hebrew; that phrase truly means ‘to take it underneath bondage,'” Donnelly stated, quoting scripture that learn “I commanded you to have a look at the Earth, and when it acts up, deliver it underneath the bondage of the dominion of God.”
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Donnelly is a seasoned advertising veteran, and was as soon as touted as a “corridor of fame” earner for Texas-based multilevel advertising firm AdvoCare. Whereas Donnelly herself claimed to have made greater than seven figures from AdvoCare, different sellers weren’t as lucky: Final 12 months, the Federal Commerce Fee (FTC) introduced that it had returned practically $150 million to greater than 220,000 folks harmed by the corporate, claiming they had been victims of a “pyramid scheme.”
“To recruit folks, the FTC alleged, AdvoCare and the opposite defendants instructed distributors to make exaggerated claims about how a lot cash common folks might make—as a lot as a whole lot of 1000’s or thousands and thousands of {dollars} a 12 months,” an FTC press launch learn. “The FTC alleged that distributors had been instructed to create emotional narratives about how they gained monetary success by means of AdvoCare and to instill worry in potential recruits that they might endure from regrets later in the event that they declined to put money into AdvoCare.”
Donnelly went from promoting AdvoCare to promoting Christian nationalism together with her firm Teletestai Ministries. Rolling Stone reported that the corporate went from grossing $121,000 in 2018 to greater than $1.5 million in 2021 as she grew to become a number one determine opposing Covid-19n associated restrictions. She’s now recruiting ladies for her proposed DC march by means of a web site dubbed the “Esther Community,” which is called after a Biblical character who fought again in opposition to repression of Jewish folks to the purpose the place her chief enemy was impaled on a spike. The Esther Community solicits subscriptions for $40/month.
Throughout a speech on the Portland conference middle, Lou Engle — an NAR pastor allied with Donnelly and her group — railed in opposition to the “transgender demonic spirit,” saying “tonight, I name forth Esther. For a time corresponding to this.”
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