The acquisition positions Unlock Well being because the main progress advertising platform within the well being companies sector by dimension, scale, and breadth of capabilities
NASHVILLE, Tenn., Nov. 28, 2023 /PRNewswire/ — Unlock Well being, a novel healthcare expertise and companies progress platform serving healthcare suppliers, right now introduced the acquisition of SPM Group, the premier community of well being and healthcare companies together with SPM, GLC, Dreamscape, and Centretek, from Hall Capital, LLC, a Los Angeles-based decrease middle-market non-public fairness agency. Monetary phrases of the transaction weren’t disclosed.
The acquisition of SPM Group brings an unimaginable depth of experience and advertising functionality to the Unlock platform – including new in-house omnichannel media planning and shopping for capabilities and strengthening Unlock Well being’s companies throughout digital media, content material technique and manufacturing, analytics, and artistic specialties to determine a novel, growth-focused resolution for healthcare suppliers.
During the last a number of years, SPM Group has considerably expanded its full-service providing by the acquisitions of Centretek, GLC, and Dreamscape. This progress has solidified SPM Group’s dedication to completely assembly the advertising and progress calls for of its purchasers, together with the execution of Company of File engagements and built-in, multi-channel advertising campaigns meant to attach well being manufacturers with audiences nationwide.
With the acquisition of SPM Group, Unlock Well being is now the most important well being companies progress advertising platform nationwide, with $100 million in income, and 343 professionals serving greater than 350 purchasers throughout the healthcare supplier, behavioral well being, dental, and related sectors.
“Healthcare leaders want inventive options to drive worthwhile progress and sustainable efficiency whereas navigating the uncertainties and financial pressures of right now’s monetary panorama,” stated Brandon Edwards, Chief Govt Officer of Unlock Well being. “The addition of SPM Group to our platform takes the guesswork out of progress and helps us to raised assist healthcare organizations in sustaining sustainable efficiency now and sooner or later.”
“SPM Group has taken great pleasure within the depth of our providing and the standard and creativity of the work we do for our purchasers. The Unlock Well being staff shares our dedication to being a best-in-class supplier for our purchasers,” stated Amanda Seaford, Chief Govt Officer of SPM Group. “By becoming a member of Unlock Well being, our purchasers will profit from elevated scale and a broader vary of market-leading companies, managed care consulting choices, and revolutionary applied sciences as they navigate and compete in a quickly evolving trade.”
Unlock Well being was fashioned in April 2023 by the acquisition of Eruptr, the most important healthcare-focused digital media and Well being Threat Evaluation (HRA) firm within the trade, and DECODE, a nationwide, full-service digital and artistic company targeted on healthcare. Since getting into the market, Unlock Well being has executed its imaginative and prescient as a single supply progress associate, combining Eruptr and DECODE with a staff of specialists in managed care consulting and ROI design. All choices at the moment are unified below the Unlock Well being brand and the corporate’s new ‘Energy of ONE’ tagline.
“The addition of SPM Group to Unlock Well being solidifies our place as a full-service advertising platform, permitting us to serve any consumer regardless of how massive or how advanced their wants,” stated Shannon McIntyre Hooper, President of Unlock Well being. “By combining SPM Group’s unmatched advertising expertise and experience with our expertise and managed care capabilities, we’ll change into the main, single-source associate for our shared community of purchasers throughout the healthcare ecosystem.”
Unlock Well being is backed by Amulet Capital Companions, a middle-market non-public fairness funding agency targeted completely on the healthcare sector, and Athyrium Capital Administration, a specialised asset administration firm targeted on alternatives within the world healthcare sector. Canaccord Genuity served because the unique monetary advisor to SPM Group on this transaction.
“With SPM Group becoming a member of Unlock Well being, we’re not simply rising. We’re creating a brand new class and platform for healthcare progress, including the companies and scale to ship on a price proposition by no means provided to the market earlier than,” stated Gabriel Luft, Associate at Amulet Capital Companions. Hondo Sen, Associate at Athyrium Capital Administration, added, “This acquisition is one other sign of our dedication to the Unlock Well being imaginative and prescient. It is about providing purchasers and prospects probably the most superior progress options in healthcare by breaking down the boundaries that prohibit healthcare organizations from thriving.”
For extra details about Unlock Well being, go to www.unlockhealthnow.com or electronic mail [email protected].
About Unlock Well being
Unlock Well being is a tech and companies progress platform that connects the dots throughout managed care, advertising, and expertise to assist healthcare suppliers resolve right now’s pressing progress wants whereas constructing sustainable efficiency for the longer term. Unlock Well being offers its roster of healthcare suppliers with an unparalleled suite of merchandise and expertise capabilities underpinning a full-service company and managed care consultancy. To study extra, please go to www.unlockhealthnow.com.
About SPM Group
SPM Group is the premier unbiased community of well being and healthcare companies. SPM creates significant change by higher, revolutionary connections and fascinating holistic experiences between audiences and types. The company shares a imaginative and prescient to consistently evolve, develop, and enhance expertise and capabilities to maintain its purchasers forward of their competitors.
SPM believes individuals need to know the variations in well being and healthcare, and creates significant communications and experiences to assist individuals enhance their lives. From technique and insights to inventive, content material, digital and media, SPM Group is all palms on deck, collaborating throughout disciplines and channels to ship every thing purchasers want right now and tomorrow. Canaccord Genuity served because the unique monetary advisor to SPM Group on this transaction. Extra details about SPM may be discovered at www.spmgroup.com.
About Amulet Capital Companions
Amulet Capital Companions is a middle-market non-public fairness funding agency primarily based in Greenwich, CT, targeted completely on the healthcare sector. Amulet seeks to realize long-term capital appreciation by privately negotiated investments in healthcare corporations. Amulet focuses on these segments it believes have probably the most enticing long-term fundamentals with a goal funding dimension between $50 million to $150 million. For extra data, please go to www.amuletcapital.com.
About Athyrium Capital Administration
Athyrium is a specialised asset administration firm fashioned in 2008 to concentrate on funding alternatives within the world healthcare sector. Athyrium advises funds with over $4.6 billion in dedicated capital. The Athyrium staff has substantial funding expertise throughout a variety of asset courses together with public fairness, non-public fairness, fastened revenue, royalties, and different structured securities. Athyrium invests throughout all healthcare verticals together with biopharma, medical units and merchandise, healthcare targeted companies, and healthcare data expertise. The staff companions with administration groups to implement inventive financing options to corporations’ capital wants. For extra data, please go to www.athyrium.com.
SOURCE Unlock Well being