Be taught extra about Nina McCann on this Girls Who Wow profile. Nina is a advertising, public relations and enterprise improvement skilled with almost 20 years of expertise within the skilled companies surroundings.
At present, she is the Director of Advertising and marketing for NAM (Nationwide Arbitration and Mediation), a nationwide different dispute decision supplier. Her in-house roles at skilled companies companies have included overseeing advertising at a nationwide accounting agency (Citrin Cooperman) and regional and world legislation companies (Forchelli Deegan Terrana LLP, Nixon Peabody LLP and Fried Frank LLP).
Nina began her profession as a publicist for a NYC not-for-profit group, Sufferer Companies, Inc. the place she acted as a bilingual spokesperson, leading to media protection in The New York Occasions, Day by day Information, Newsday and El Diario.
Nina has contributed to quite a few trade articles, participated in panel discussions and has been featured on the radio discussing advertising, public relations and media. She is a member of the Hispanic Public Relations Affiliation – New York Chapter and a former Board member of the Public Relations Professionals of Lengthy Island. She was honored by the L.I. Hispanic Chamber of Commerce with its Director of the Yr award, Lengthy Island Enterprise Information authorized advertising award and named a 2021 Energy Girls in Lengthy Island by the Herald Group newspaper publications.
Be taught extra about why Nina is a lady who wows.
How I met Stefanie:
I used to be out of labor for 2 months when the pandemic first hit and, whereas job looking, I used to be additionally energetic on social media, looking for instructional webinars to boost my ability set whereas I had downtime. I stumbled upon this on-line program referred to as Authorized Advertising and marketing Espresso Speak whereas quarantined and it offered me with a every day dose of what I used to be lacking within the authorized advertising world. As Stefanie was internet hosting the present on the time, I used to be launched to her inside the authorized advertising skilled surroundings. I now comply with her weblog and on social media as a result of, as knowledgeable, her values together with, girls’s empowerment, range, inclusion and fairness align with mine.
Inform us about your profession path.
Like many earlier than me, I fell into authorized advertising. After residing in London for nearly three years, I signed up with a temp company so I may begin working immediately. One among my first jobs was a maternity cowl at a world legislation agency, the advertising workforce was a fantastic group of ladies with which I’m nonetheless mates nearly 16 years later. All of us labored very nicely collectively, supported and collaborated with one another. The powers that be determined to maintain me on completely and that was the start for me!
Do you will have a mentor?
Sure, I’ve had a number of mentors all through my profession, however two stand out for various causes. I had a powerful feminine mentor who most likely didn’t even notice she was mentoring me by serving to me navigate the company tradition. Along with her encouragement of my skills within the company surroundings, she was a champion of me and the division she helped construct. When somebody values what you convey to the group, it empowers you to be your greatest. My different mentor was a person to whom I reported and he all the time made me really feel like his equal and a workforce member slightly than a direct report. Via his encouragement, I began to ‘lead’ extra conferences and initiatives alone, which resulted in my first director position.
What recommendation would you give to girls in your subject?
Authorized advertising might be demanding, difficult and ever altering, so I might advocate becoming a member of knowledgeable group to proceed to share concepts and study, and community with others experiencing the identical challenges. It could make all of the distinction and switch your job right into a profession.
How do you obtain work/life stability?
It’s soo crucial to me to be organized; if my desk is a large number then I’m a large number. I jot down a every day ‘To-Do” checklist within the hopes of attending to cross objects off the checklist however as everyone knows, sudden issues occur every day and the checklist simply grows. Secondly, I additionally put every thing in my Outlook calendar which helps me handle deadlines and supplies me with a extra ahead planning view.
Each month, I additionally take time to search out private or skilled improvement packages to observe or pay attention– past what my firm supplies. I really like studying! To chill out, I actually acquired into Excessive Depth Interval Coaching (HIIT) lessons in the course of the pandemic.
How has social media helped you construct your model?
I really like social media – I’m a individuals individual and I take pleasure in participating with colleagues I’ve met all through the years by means of totally different jobs and maintaining with them and their achievements and celebrating their successes – social media has been particularly necessary throughout lockdown as we’re unable to get collectively in-person. Social media has additionally offered me with a platform to boost my private model. This isn’t outlined by who I work for however slightly who I’m, what I stand for and what I convey to the desk.
What do you’re keen on most about what you do?
I really like that advertising is multifaceted and encompasses such a large spectrum. I’m a multi tasker so I can begin my day at an occasion, then transfer on to dealing with an interview, performing some trade analysis and ending it posting on social media. Day-after-day is diversified and totally different and I wouldn’t have it every other method.
Additionally as a individuals individual, I actually loved the occasions aspect, each reside and now nearly, and the networking for the enterprise improvement aspect. I beloved being one of many ‘faces’ of the agency and representing my firm professionally to shoppers, prospects, skilled associations and group organizations. I usually really feel like a ‘model ambassador’ for my agency.
Copyright © 2021, Stefanie M. Marrone. All Rights Reserved.Nationwide Regulation Overview, Quantity XI, Quantity 107