Digital expertise coaching and social media instruments value over £400 are being provided free to native companies to allow them to finest utilise social media to extend gross sales.
Social media specialists at Possibly* are offering digital expertise coaching secured by North Kesteven District Council by the UK Shared Prosperity Fund.
The mission is aimed toward serving to native companies, social enterprises and entrepreneurs in North Kesteven attain extra prospects and develop gross sales, by offering a spread of interventions which construct on their digital expertise and functionality.
The social media coaching and instruments delivered by the crew at Possibly* embrace all the things from the place to get began with social media by to superior methods on the best way to use Fb adverts to ship successful gross sales ways.
In feedback invited by North Kesteven District Council final 12 months on social media coaching to be offered by the UK Shared Prosperity Fund, responders stated they wished to see ‘the best way to promote services on social media’ lined as a prime precedence. Creating Fb adverts, Instagram reels and interesting content material have been additionally highlighted as vital.
In insights offered by Possibly*, 16% of native companies within the District are lively on social media in opposition to a UK common of 24.4%. In the meantime, 79% of shoppers in England say that they’re spending greater than seven hours every week on social media† and 85% say social media influenced their buying final 12 months.
North Kesteven District Council Financial Improvement Supervisor Alan Grey stated:
“There’s a implausible vary of native companies and merchants all through the District – from hospitality, food and drinks by to service-based companies, arts and tradition, heritage points of interest and extra.
These lively on social media usually have a terrific presence on-line, they usually try to interact with prospects each there and in individual. Social media and all its algorithms and instruments are ever-changing nonetheless, and so we hope this free coaching and recommendation will assist companies throughout the District generate additional gross sales by boosting their actions on-line and discovering what else they’ll do utilizing it.
That’s a terrific factor for these companies, and could possibly be impactful too for our excessive streets and centres by encouraging extra individuals to go to and maintain utilizing them.”
CEO of Possibly* Polly Barnfield OBE stated:
“It’s a privilege for Possibly* to have the ability to help the native enterprise group in North Kesteven. We’re having fun with working with these native companies to assist them use social media to attach with prospects and enhance their skill to achieve new markets.”
Native companies, social enterprises and entrepreneurs in North Kesteven can entry the coaching and instruments by signing up with Possibly* now.
Social media help in North Kesteven has acquired £36,000 from the UK Authorities by the UK Shared Prosperity Fund. This will likely be utilised over a three-year interval, beginning with this tranche of Possibly* help, to assist round 3,500 companies throughout North Kesteven entry social media instruments and recommendation. The Council provides an entire vary of enterprise help as well as, together with by its unbiased Enterprise Assist Advisor Phil Means. Phil can help with start-up recommendation, enterprise planning, grants and funding, growth and expertise, gross sales and advertising and marketing and might be reached on 07920 472671 or by e mail at [email protected]
To remain updated on this and extra, you possibly can observe @businessnk on Twitter.
You can even join the Council’s Levelling Up e-newsletter coming quickly and its Enterprise NK e-newsletter each at www.n-kesteven.gov.uk/stayconnected
Native companies buying and selling in North Kesteven are additionally invited to affix the Council’s Enterprise NK Fb group for normal information and updates.
The UK Shared Prosperity Fund is a central pillar of the UK authorities’s Levelling Up agenda and gives £2.6 billion of funding for native funding by March 2025. The Fund goals to enhance delight in place and enhance life probabilities throughout the UK investing in communities and place, supporting native enterprise, and other people and expertise. For extra info, go to GOV.UK
Possibly* is a social media advertising and marketing platform that collates social media content material from 3.9 million UK companies each day. Possibly* gives scheduling, engagement, listening, reporting and coaching instruments that assist companies learn to higher join with prospects. Any enterprise can get began totally free www.maybetech.com. Possibly* is a associate on the UK Authorities’s Excessive Avenue Process Power which is a five-year mission that helps Excessive Avenue regeneration.
† Based mostly on UK Shopper analysis carried out by Possibly* in 2022/23.